Learn to harness data and AI to solve complex business challenges. This course is certified by INFORMS, meaning you will gain professional analytics certification alongside your master’s degree.
Why study with us
- Gain experience applying analytics and AI tools to real business datasets. This practical work forms part of the INFORMS certified learning pathway, evidencing your capability to solve business problems using data informed decision making.
- Earn recognised digital micro credentials from Microsoft, Google, and LinkedIn. These certifications complement your Institute for Operations Research and the Management Sciences (INFORMS) recognition and strengthen your portfolio with verified expertise in analytics and digital leadership.
- Engage with experts through the Centre for Business Futures, connecting your learning to current research in digital strategy, consumer behaviour, and data informed marketing practice.
What you'll do
- Work with real datasets using AI, machine learning, and predictive analytics to deliver insights that inform business strategy and decision-making.
- Study data management, automation, analytics, and innovation, developing the ability to integrate AI solutions into strategic business contexts.
- Build the confidence and capability to lead technology-driven projects, communicate complex findings, and drive digital transformation across industries.
Modules
Every effort has been made to ensure the accuracy of our published course information. However, our programmes are subject to ongoing review and development. Changing circumstances may cause alteration to, or the cancellation of, courses. Changes may be necessary to comply with the requirements of accrediting bodies or revisions to subject benchmarks statements. We may also make changes to keep courses updated and contemporary, or as a result of student feedback. We reserve the right to make variations if we consider such action to be necessary or in the best interests of students.
Academic expertise
Future careers
The MSc Business Analytics and Artificial Intelligence prepares you for high-demand roles at the intersection of business strategy, data science, and artificial intelligence. You’ll graduate ready to lead digital transformation and innovation.
Entry requirements
Minimum qualifications:
- Applicants would normally have a first degree at an Honours level at classification 2:2 or a Postgraduate Diploma (or equivalent) or above
- Candidates with professional qualifications and/or work experience will be considered on a case-by-case basis and may be asked to attend a 45-minute interview to discuss their background and interest in the course
- For learners for whom English is not their first language, a score of at least 6.0 with no component score lower than 5.5 in IELTS or equivalent is required
Fees and funding
Scholarships and bursaries
We offer many scholarships, bursaries and funds to support you during your studies. Select your country or region to see if you are eligible and how to apply.
Sports scholarships
We offer student athletes support and opportunities for their playing careers whilst they study a high-quality degree.
Find out more about Sports scholarships
This course is delivered by the School of Business
For information on possible changes to course information, see our essential and important course information
You can find regulations and policies relating to student life at the University of Lancashire on our student contract page