Develop the skills to lead transformation in global hospitality and tourism industries. Supported by membership of the Digital Tourism Think Tank (DTTT), this master’s course equips you with the strategic, digital, and leadership expertise to shape sustainable industry innovation.
Why study with us
- Benefit from membership with the Digital Tourism Think Tank (DTTT), gaining exclusive insight into emerging industry trends, global innovation, and professional networks that strengthen your expertise in tourism and hospitality leadership.
- Earn digital micro-credentials from the DTTT, Microsoft, Google, and LinkedIn, enhancing your CV and expanding your professional expertise in hospitality and tourism management.
- Engage with experts and research through the Centre for Business Futures, exploring digital strategy, consumer behaviour, and communication shaping future marketing practice.
What you'll do
- Gain a global outlook and future-ready competencies through international case studies, live projects, and industry collaborations focused on digital transformation and sustainable leadership.
- Explore the UN Sustainable Development Goals, ethical leadership frameworks, and responsible governance practices to drive social impact and sustainability in tourism and hospitality.
- Work on live challenges, business visits, and guest lectures from entrepreneurs-in-residence, applying theory to complex service and customer experience design problems.
Modules
Every effort has been made to ensure the accuracy of our published course information. However, our programmes are subject to ongoing review and development. Changing circumstances may cause alteration to, or the cancellation of, courses. Changes may be necessary to comply with the requirements of accrediting bodies or revisions to subject benchmarks statements. We may also make changes to keep courses updated and contemporary, or as a result of student feedback. We reserve the right to make variations if we consider such action to be necessary or in the best interests of students.
Academic expertise
Future careers
This degree prepares you for management, consultancy, and leadership roles in global hospitality and tourism. You’ll graduate with the mindset and skillset to shape sustainable industry futures.
Entry requirements
Minimum qualifications:
- Applicants would normally have a first degree at Honours Classification 2:2 or above in a related discipline
- Candidates with professional qualifications and/or work experience are considered on a case-by-case basis and may be asked to attend a 45-minute interview to discuss their background and interest in the course
- For students where English is not their first language, a score of at least 6.0 with no component score less than 5.5 on IELTS or equivalent is required.
Fees and funding
Scholarships and bursaries
We offer many scholarships, bursaries and funds to support you during your studies. Select your country or region to see if you are eligible and how to apply.
Sports scholarships
We offer student athletes support and opportunities for their playing careers whilst they study a high-quality degree.
Find out more about Sports scholarships
This course is delivered by the School of Business
For information on possible changes to course information, see our essential and important course information
You can find regulations and policies relating to student life at the University of Lancashire on our student contract page


